The best corporate videos convey a company’s values, brand identity, and key messages. Nothing is as stale as an out-of-date corporate video – just think pre-Internet 1980’s. A strong corporate video ...
Catering to a buyer persona is convenient for B2C brands because you have data, analytics and consumer trends on your side. It’s easy to predict how the individual end user will behave when exposed to ...
Most people don’t watch corporate training videos — or, in cases where the training’s mandatory, don’t give them their full attention. According to a recent poll from Kaltura, the video tech provider, ...
It’s time to film a corporate training video, but are your employees ready for the spotlight? Working with your own team can create roadblocks that corporate actors are trained to avoid. Before you ...
A company called D-ID is launching training videos that have built-in agents you can talk to.
This month, advertising giant WPP will send unusual corporate training videos to tens of thousands of employees worldwide. A presenter will speak in the recipient’s language and address them by name, ...
If you’re an editor who does a lot of corporate work, you know that your highest priority is not only delivering polished and professional content that hits all of the emotional beats a brand is going ...
As producer at a video agency , I love working with marketing professionals who know what they want. But I notice many lack confidence when delivering their vision in the form of a video brief. A ...
Wrap up your week with today‘s top gigs! A nonprofit corporate video is seeking on-camera actors to play a family of four (and a voice actor for narration). Plus, an athletic sock brand commercial, a ...
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